Work / Case study

Cashier

Finance and sales tracking software for founders, run by AI agents that act as bookkeeper and account manager.

Cashier homepage, designed by designfit

Client

Cashier

Industry

Finance and CRM software

What we made

Brand, website, product

Website

trycashier.com (opens in a new tab)

The problem.

Founders track revenue in one tool, the sales pipeline in another and receipts in a third, and still cannot say whether they will hit the month's target. Cashier answers that question first, on the home screen, and lets agents handle receipts, follow-ups and reports. The design had to keep a big product simple, with a new user setting their first goal within a few screens of signing up.

The package

What we made for Cashier.

Each part was designed together, so the website, emails, social posts and app use the same colours, fonts and tone.

01

Brand

Black, white and one lime green used only to show progress toward a goal.

  • Logo and app icon
  • Colours and fonts
  • 22 product rules
02

Website

40 pages, each aimed at one type of buyer.

  • Home, product, pricing and agents
  • Pages for founders, agencies, freelancers and accountants
  • Stripe, MCP and API integration pages
  • Blog with finance guides
  • Help centre, changelog and legal
03

Sign-up

12 screens from free trial to the first goal.

  • Account and payment
  • Import data or start fresh
  • Set a goal and pick agents
04

App

20 app screens and 12 settings screens.

  • Chat with agents and approve their work
  • Overview, sales pipeline and money sheet
  • Receipts, files and notes
  • Goals and agent profiles
  • Phone app

The brand

Colours and fonts.

Black#0A0B0D
Lime#C8F169
Cloud#F3F4F6
White#FFFFFF
AaInter TightHeadlines
AaGeistBody and interface

In total

88pages, screens and assets designed
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